Eyeing the startups trend
STARTUPS which have an eye for trend will often be ahead of the curve and stand a higher chance of getting into the good books of venture capitalists. Spotting excellent trends will not amount on anything if you are not going to do anything about it. The bottom is that you need to find what the trends are and use them to your advantage.
Spotting trends early make it possible to anticipate market reactions and needs, or you can be a trend setter by modifying your startup plans. That way you can almost seamlessly jump on to a new trend just as it takes off.
Spotting trends is no rocket science and you don’t need a sophisticated system to help you spot trends. The easiest, hassle-free and conventional way is the old-school approach of reading and browsing through sources. Also, stay active in industry conferences, events and associations – insights gathered from these conferences can help you keep up with what’s new and what matters.
Secondly, keep a watch on the demographic changes in a community, society or economy. Modifying products or services for different generations is a great way to capitalise on trends, Keep abreast with demographic trends and be mindful of how your target customers’ needs may shift. Once you’ve figured that out, it’s easy to offer innovations and ideas to customers. Quite often consumers do not know how much they need a product until it’s presented to them.
Thirdly, dare to be disruptive. Dare to go against the grains. Many inventors have emerged as champions simply by being a disruptive force and betting against market trends. Creating a product based on countertrend is one of the most effective ways to dominate highly saturated and competitive market. If there are lots of competitors in your niche, an inventor should be bold enough to take the road less travelled to make a difference the business needs.
Good luck and start to DREAM BIG!
Image Designed by Jcomp / Freepik www.freepik.com
ASIA’S largest invention platform, the International Invention, Innovation & Technology Exhibition (ITEX) will return in 2017 from 11-13 May at the Kuala Lumpur Convention Centre. ITEX this year is set to showcase the best creations accumulated from more than 20 Asian and European countries. As one of the flagship annual events organised by Malaysian Invention & Design Society (MINDS), ITEX will be featuring a stellar line up of 1,000 products by local and international inventors that will be present in the exhibition and vying for visitor’s attention. ITEX 2017 is poised to bring about the best Invention and Innovation exhibition in Malaysia, and here’s why it’s simply unmissable:
Creating A Buzz at ITEX 2017 Startups Showcase!
The ability to effectively build a strong brand presence is the hallmark of a successful startup. Newly established companies will now be able to provide their brand the exposure it deserves at ITEX’s 2017 Startups Showcase. This Showcase is ITEX’s latest section catering to companies planning to make its break in the highly saturated startup market.
Almost all businesses engage in a series of substantial effort in transforming lucrative ideas into viable business opportunities. Gaining initial recognition from investors followed by market validation is what startups essentially need to take off. Acting as an accelerator, the ITEX 2017 Startups Showcase will help facilitate business needs and move them in the right direction while providing an enabling environment for stimulating engagements to flourish. Activities such as the “Pitch4Fund” pitching session are designed to give startups valuable face time with the right investors whom are equally as keen to place their bet on the next big thing.
To top it off, with Malaysian government has declared that 2017 is the “Startup & SME Promotion Year”, ITEX 2017 Startups Showcase will definitely be a viable and relevant platform that provides multiple opportunities for businesses to connect with the right crowd!
WYIE: The Place Where Young Innovative Leaders Of Tomorrow Come Out To Play Today!
A showcase of hundreds of ingenious creations by young minds from the participating Asian and European countries will be presented through the staging of the World Young Inventors Exhibition (WYIE) in 2017. WYIE will be a co-located exhibition at ITEX 2017, which will be an overarching event for ITEX’s three annual flagship shows for budding inventors: the Asian Young Inventors Exhibition (AYIE), the Malaysian Young Inventors Exhibition (MYIE) and the Young Inventors exhibition. These exhibitions will take on a new look fueled by better and bigger awe-inspiring ideas. The setting for WYIE will be meticulously planned to stimulate conduciveness in areas of thought flow, ideas exchange and to challenge the creativity and innovativeness among young minds.
Image 01 Designed by Evening_tao / Freepik www.freepik.com
Image 02 Designed by Jannoon028 / Freepik www.freepik.com