SMARTIFY uses image recognition to identify scanned artworks and provide people with additional information about them. Users can add the works to their own digital collection. The app’s co-founder Thanos Kokkiniotis said it is a combination of the music discovery service Spotify and music recognition app Shazam – but for visual works. The app was launched last in May for selected artworks at the Louvre in Paris, France, and the Metropolitan Museum of Art in New York, and all the artworks at the Rijksmuseum in Amsterdam and the Wallace Collection in London. Creating an app that can recognise individual paintings is relatively easy because most galleries already have digitised versions of their collections, says Kokkiniotis. The challenging part is getting galleries to allow Smartify to access this information and matching up what’s seen through the camera with the database of digitised artworks.


Image Designed by